Want to Drive More Traffic To Your Business?
Digital transformation is forcing today’s business to change their business models and adapt to the new market reality.
This new change is being driven by the customer because content is being consumed online.
Today, customers expect relevant content in relation to what they’re doing anytime, anywhere and in the format and on the device of their choosing. It’s the customer journey that dictates your strategy.
Marketing Can Be Overwhelming But The Good News Is, We Can Show You Options.
Brand Design & Strategy
Today’s competition between businesses is rather sharp. To stand out among the crowd, a company needs to be unique and recognizable by customers. A strong brand is what stands behind each successful product. Innovation survey discovered that nearly 59% of people prefer to buy new products from brands familiar to them, and 21% say they are ready to purchase a product if it comes from a brand they like.
We help businesses develop their brands, we divide the process into three phases. The first phase is getting your brand strategy right and aligned with your business objectives. Second is developing all the tools you will need to communicate the brand, such as your logo, tagline and website.
Not having a webiste means you could be loosing customers. Having a website means customers are always able to find you – anytime, anywhere. Even outside of business hours, your website continues to find and secure new customers. It offers the user convenience as they can access the information they need in the comfort of their own home, with no added pressure to buy
Search Engine Optimization
SEO will certainly improve a website’s overall searchability and visibility, but what other real value does it offer? Why is SEO so important?
We know that a clear majority of the world that has access to the internet is visiting Google at least once a day to get information.
Being highly visible as a trusted resource by Google and other search engines is always going to work in a brand’s favor. Quality SEO and a high quality website takes brands there.
Copywriting & Strategy
Persuasive, good copy that converts boils down to understanding how to trigger the right emotions that will induce a potential customer to want to buy from you as a business owner.
Copywriting can make or break your business. Your skills, directly and indirectly, impact how well you communicate with your customers. Good writing brings out emotions, answers questions, and leads users toward the sale.
Workshops & Training
Training your staff these days is something that is ignored. We at Simpletin Consulting believe that this is the best way to make sure your business is functioning effectively by using the knowledge and experience of the workforce.
Most operational staff complain about the lack of traning which has an impact on staff motivation. We help provide the best strategy in engaging your worksforce on training new processes, new technology, policies and procedures.
A well trained workforce increases brand loyalty from customers and that means more business or a better service to your customers.
When done right, email marketing lets businesses reach the right person, with the right offer, at the right time. Your customers like to know that you’re thinking about them. They want to be made aware of the latest that’s happening in your business. Why wouldn’t you keep them up to date, if that’s what they want?